UC Berkeley Style
Editorial Style
The Berkeley Editorial Style Guide was created to promote clarity and consistency in University publications and correspondence.
Design Style
The purpose of the Berkeley Graphic Style Guide is to provide guidelines that support a consistent and cohesive visual identity within Berkeley’s decentralized environment. Some elements of the guide are excerpted online—University Seal, University colors, typography, and campus photography.
Berkeley Graphic Style Guide [3.1M]
The Campaign for Berkeley Style
Building on the Berkeley Editorial Style Guide and Berkeley Style Manual, The Campaign for Berkeley Branding Guidelines provides examples of web and print marketing materials created in support of The Campaign for Berkeley.
Additional information and downloadable materials are detailed on Campaign Style.